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This web page yaktraxpro.blogspot.com states the following, "Yaktrax Pro - Ice traction - Ice cleats - Snow traction - Snow cleats." We saw that the webpage said " Walking on snow or ice surface will not be your problem anymore." It also said " With Yaktrax Pro, You will be able to walk as you do on the ground. Yaktrax Pro is light enough to give you comfortable and nutural feeling, With the unique design and technology from Yaktrax, Leader in traction cleat market. Kahtoola MICROspikes Pocket Traction System. Kahtoolas MICROspikes are a pocket-sized. Yaktrax Walker - Traction Cleats for Snow and Ice." The header had yaktrax as the highest ranking optimized keyword. It is followed by yaktrax pro, yaktrax walker, and ice cleats which isn't as ranked as highly as yaktrax. The next words yaktraxpro.blogspot.com used was snow traction. ice grip was included but will not be viewed by search engines.