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This web page worldcupofsoccer.blogspot.com states the following, "This special interest topic is brought to you by World Cup South Africa." We saw that the webpage said " Saturday, June 19, 2010." It also said " Nike World Cup Soccer 2010. World Cup South Africa 2010. Labels 2010 football world cup. Proceed now to world cup online. Tuesday, June 15, 2010. World Cup South Africa 2010. Welcome to World Cup of Soccer Blog. Labels 2010 football world cup." The header had world cup south africa as the highest ranking optimized keyword. It is followed by buy, world cup tickets, and football which isn't as ranked as highly as world cup south africa. The next words worldcupofsoccer.blogspot.com used was world cup packages. world cup package was included but will not be viewed by search engines.