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This web page voipmarket.blogspot.com states the following, "Information site about VOIP Voice Over Internet Protocols, Voip provider, Software, Free Calls, Phone call." We saw that the webpage said " Voip is Cheaper compared to Landline." It also said " Here you are, VOIP Technology. Tephno offers free VOIP calls. Tuesday, April 1, 2008. Tephno offers free VOIP calls. It seems the Easter is bringing back the old glory to the VOIP market. We found yet another interesting FREE VOIP. Provider who can save your money instantly by giving you unlimited free calls to over 20 countries. So you enter that number." The header had VOIP as the highest ranking optimized keyword. It is followed by Phone, Voice, and Skype which isn't as ranked as highly as VOIP. The next words voipmarket.blogspot.com used was Communication. Software was included but will not be viewed by search engines.