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This web page towiestyle.blogspot.com states the following, "Frankie Essex goes red! Frankie Essex paid a visit to Pauls Hair World in Glasgow on Saturday." We saw that the webpage said " Pauls Hair World has over 20 years industry experience and are at the forefront of the hair extension market supplying the very best in all types of hair extensions, hair products and a complete range of styling products." It also said " Frankie swapped her signature blonde locks for one of Pauls Hair Worlds red wigs on the day! To get Frankies the look visit. Tuesday, 23 April 2013." The header had TOWIEstyle as the highest ranking optimized keyword. It is followed by TOWIE, Jessica Wright, and Style which isn't as ranked as highly as TOWIEstyle. The next words towiestyle.blogspot.com used was Luck Meck. Essex was included but will not be viewed by search engines.