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Tuesday, November 24, 2009. Life Lessons from an Ad Man. This Rory Sutherland character seems to be onto something. Or on something, you decide. Anyway, we were just talking about this idea the other day in a meeting about what a brand is. What do you think? Is it possible that the intangible something a strong brand brings to a product is actually a real, viable asset? Havent the marketing wizards behind the Soda X campaign created something out of nothing? Monday, June 22, 2009. Cmon, honey, I s.CONTENT
This web page theofficeink.blogspot.com states the following, "Tuesday, November 24, 2009." We saw that the webpage said " Life Lessons from an Ad Man." It also said " This Rory Sutherland character seems to be onto something. Or on something, you decide. Anyway, we were just talking about this idea the other day in a meeting about what a brand is. What do you think? Is it possible that the intangible something a strong brand brings to a product is actually a real, viable asset? Havent the marketing wizards behind the Soda X campaign created something out of nothing? Monday, June 22, 2009. Cmon, honey, I s."