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This web page swottowsanalysis.blogspot.com states the following, "SWOT analysis TOWS analysis is a strategic planning method used to evaluate the Strengths, Weakness, Opportunities, Threats." We saw that the webpage said " Free SWOT analysis example, swot method, SWOT TOWS MATRIX." It also said " Saturday, 27 August 2011. TOWS ANALYSIS SWOT ANALYSIS The Body Shop. Loss of trust from different . Number of stores in the UK. Not purple in the U. Market They have been copied. Increased interest of men in Their." The header had SWOT Analysis as the highest ranking optimized keyword. It is followed by TOWS Analysis, SWOT matrix, and TOWS matrix which isn't as ranked as highly as SWOT Analysis. The next words swottowsanalysis.blogspot.com used was strength. opportunities was included but will not be viewed by search engines.