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This web page surf-excel.blogspot.com states the following, "The use of homemade laundry detergent may not only save you money, but also help take good care of your clothing." We saw that the webpage said " Once tested, you will find the results are better than the ones you pick from the supermarkets! With the use of the right ingredients, according to your needs, you will have an incredible laundry product to use! So, why not try your hand at making your own homemade laundry detergent? Precautions, Test and Warnings! Posted by Ashi Rana." The header had surf excel soap as the highest ranking optimized keyword. It is followed by surf washing detergent, detergent surf, and detergent bar which isn't as ranked as highly as surf excel soap. The next words surf-excel.blogspot.com used was surf powder. washing powder was included but will not be viewed by search engines.