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The Savage Mind on Madison Avenue

The Savage Mind on Madison Avenue. An analysis of television advertising video recordings from the 1970s using a methodology based on the structural anthropology of Claude Lévi-Strauss. I therefore claim to show, not how men think in myths, but how myths operate in mens minds without their being aware of the fact. All advertising advertises advertising. Robert K. Blechman. A version of this paper was originally published in the Spring, 1980 issue of ETC A Journal of General Semantics. Has identified.

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A Model Media Ecologist

Musings on technology and culture by a disciple of Marshall McLuhan, Neil Postman and Claude Lévi-Strauss. Thursday, July 23, 2015. In 1977 I participated in a communications studies conference panel at Fairleigh Dickinson University which featured Marshall McLuhan as a respondent.

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The Savage Mind on Madison Avenue

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The Savage Mind on Madison Avenue. An analysis of television advertising video recordings from the 1970s using a methodology based on the structural anthropology of Claude Lévi-Strauss. I therefore claim to show, not how men think in myths, but how myths operate in mens minds without their being aware of the fact. All advertising advertises advertising. Robert K. Blechman. A version of this paper was originally published in the Spring, 1980 issue of ETC A Journal of General Semantics. Has identified.

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This web page savagemindmadave.blogspot.com states the following, "The Savage Mind on Madison Avenue." We saw that the webpage said " An analysis of television advertising video recordings from the 1970s using a methodology based on the structural anthropology of Claude Lévi-Strauss." It also said " I therefore claim to show, not how men think in myths, but how myths operate in mens minds without their being aware of the fact. A version of this paper was originally published in the Spring, 1980 issue of ETC A Journal of General Semantics."

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