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Friday, January 21, 2011. As viewers fast-forward, time-shift and download to avoid commercial breaks, product placement has been promoted as the solution for brands and marketers. Now, new technology allows brands to insert products and messages digitally, long after the TV show or movie has been shot. So is this virtual embedding the answer, or just another technical gimmick is search of a sucker? But will it work? Is it the future that its prom.
All credits below the imagery. I had the pleasure of being creative lead with a great team of designers. Credits go out to Harry Heptonstall. Serena Smallman, Dani Hawley and Simon Bradley. Spatial design developed in collaboration with SPACEMEN. The build of the course was carried out by the excellent Millington Associates. The team of staff from TRO. Really brought the experience to life. All work shown courtesy of LOVE.
The walk home in Swansea. By Pixel Union Powered by Tumblr.
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Click here to hire me for your next project -. I am a Flash Designer, experienced in concepting, designing, animating, scripting and building Flash banners and Rich Media Advertising campaigns.
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