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This web page philippine-pop-news.blogspot.com states the following, "Pinoy Latest Celebrities, Music and Lifestyle News." We saw that the webpage said " Get the latest updates from your favorite celebrities, music, album features, fashion trends, famous personalities in the Philippines and all over the world." It also said " Callalily dances to a new tune. Celebrating 10 years in the business, rock band Callalily is ready to offer a new sound to their followers and music fans an upbeat, indie-sounding latest single Now, Im Dancing. Now Im Dancing is now available for download on iTunes, Deezer, Spinnr, Amazon." The header had hottest celebrities as the highest ranking optimized keyword. It is followed by entertainment, music albums, and concerts which isn't as ranked as highly as hottest celebrities. The next words philippine-pop-news.blogspot.com used was shopping deals. lifestyle was included but will not be viewed by search engines.