oohmediametrics blogspot.com

Out-Of-Home Media Metrics

How to measure effectiveness of out-of-home media; How billboard effectiveness and efficiency correspond to billboard rates.
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Out-Of-Home Media Metrics

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How to measure effectiveness of out-of-home media; How billboard effectiveness and efficiency correspond to billboard rates.

CONTENT

This web page oohmediametrics.blogspot.com states the following, "The Philippine Center for Out-Of-Home Media Research and Science." We saw that the webpage said " Monday, December 22, 2014." It also said " OOH Metrics Update for 2015. This phenomenon of looking down too much on a 5 inch screen inthe palm of ones hand has an impact too on the daily net viewership of a billboard. For this reason, it is imperative that media agencies who herald their prowess in audience measurement of Out-Of-Home media should really examine their current criteria for determining daily net viewership of an OOH site or panel." The header had billboard edsa guadalupe billboards bilboard slex c5 nlex rates metrics oaap outdoor advertising traffic count as the highest ranking optimized keyword.

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