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Branding Insights Blog

Thursday, October 21, 2010. Brand Architecture - Family Brand Heinz. Family brands are a smart idea because if you are high in the eyes of the consumer, all your different products will have the same success. All advertising and other related marketing will work for all the products under your brand name, which is very efficient. There is also a downside to this; if one of the products gets really bad publicity then it can damage your whole brands reputation. Monday, October 18, 2010. Since Dr. Warr.

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Branding Insights Blog

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Thursday, October 21, 2010. Brand Architecture - Family Brand Heinz. Family brands are a smart idea because if you are high in the eyes of the consumer, all your different products will have the same success. All advertising and other related marketing will work for all the products under your brand name, which is very efficient. There is also a downside to this; if one of the products gets really bad publicity then it can damage your whole brands reputation. Monday, October 18, 2010. Since Dr. Warr.

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This web page normsbranding.blogspot.com states the following, "Thursday, October 21, 2010." We saw that the webpage said " Brand Architecture - Family Brand Heinz." It also said " Family brands are a smart idea because if you are high in the eyes of the consumer, all your different products will have the same success. All advertising and other related marketing will work for all the products under your brand name, which is very efficient. There is also a downside to this; if one of the products gets really bad publicity then it can damage your whole brands reputation. Monday, October 18, 2010."

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