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This web page jogjasport.blogspot.com states the following, "Friday, June 12, 2009." We saw that the webpage said " The new Ripstick combines all the fun and excitement of surfing and snowboarding and puts it on wheels." It also said " Inspired by the classic shape and design of a skateboard, the Ripstick looks like something out of the future. Instead of the traditional four-wheel skateboard, this amazing board can make smooth, quick 360-degree turns on just two wheels. Just stand on the sturdy traction plates and subtle movements propel the Ripstick even up a hill! Wednesday, June 10, 2009." The header had Excercise as the highest ranking optimized keyword. It is followed by Exercise Machine, Machine, and Rowing Machine which isn't as ranked as highly as Excercise. The next words jogjasport.blogspot.com used was Rower. Sport Shopping was included but will not be viewed by search engines.