insidemetaphor blogspot.com

Inside Metaphor

A publication about metaphors and the mind which is designed for and by marketers and marketing researchers.
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Marketing Somatics

Monday, October 30, 2006. What is Marketing Somatics? Somatic marketing or marketing somatics relates to the use of somatic emotional identity as a basis for developing brand identity, advertising creative, designs packs, points of sale, websites and a variety of other marketing activities. Early in 2006, INSIDE STORY Knowledge Management. Started researching the new area of market.

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Inside Metaphor

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A publication about metaphors and the mind which is designed for and by marketers and marketing researchers.

CONTENT

This web page insidemetaphor.blogspot.com states the following, "A publication about metaphors and the mind which is designed for and by marketers and marketing researchers." We saw that the webpage said " Monday, February 01, 2010." It also said " Pixars UP - Spotted Metaphors. In their book Metaphors We Live By, George Lakoff and Mark Johnson discuss the Up metaphor. They say the central metaphor is the Journey metaphor - the journey is a metaphor for life. Specific metaphors in the film include. The story book that regularly appears during the course of the movie represents the chapters and pages of life."

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