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This web page hotperfumepoint.blogspot.com states the following, "Friday, February 19, 2010." We saw that the webpage said " Modern anniversary gifts and perfumes." It also said " Heres a suggestion if youre really not sure what to give your spouse. Why not try perfume for her or cologne for him. Admit it, every once in a while youve smelled a certain fragrance on someone else that made you stop and really take notice, right? Sure everyone has. Why not go ahead and buy that special fragrance and give it as anniversary gifts and perfumes?." The header had New Fragrance as the highest ranking optimized keyword. It is followed by new perfume, favourite perfume, and Aromatherapy which isn't as ranked as highly as New Fragrance.