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This web page businesssolar.blogspot.com states the following, "The business of marketing and writing about solar plus tips for solar consumers." We saw that the webpage said " Tuesday, January 18, 2011." It also said " The Complexity Factor in Solar. Solar is interesting and exciting, but hard to sell. The systems are silent and generate energy seeming from nothing more than light. Fans of solar flock to conferences. And classes hoping to learn more in the thousands. How does that work? Ive been thinking about it for myself, are the most common responses. The knowledge a consumer needs to make a good buying dec."