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Friday, February 01, 2008. People have struggled for years to find ways of explaining the product or brand experience and how it can be created. Its been explained by Pine and Gilmore as a theater with props. Drawing with no doubt from Erving Goffman, as a mindshare. And in many other ways. My personal constructionist view of brand is that the best brands are a combination of design and emergence in real communities, but i wont take the time right now to explain perhaps a later post. We have dream.CONTENT
This web page briggzay.blogspot.com states the following, "Friday, February 01, 2008." We saw that the webpage said " People have struggled for years to find ways of explaining the product or brand experience and how it can be created." It also said " Its been explained by Pine and Gilmore as a theater with props. Drawing with no doubt from Erving Goffman, as a mindshare. And in many other ways. My personal constructionist view of brand is that the best brands are a combination of design and emergence in real communities, but i wont take the time right now to explain perhaps a later post."