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Monday, February 24, 2014. How Wayfair Makes the Most of SEO. Co-owners Steve Conine and Niraj Shah started the fast growing private company in 2002 by selling furniture and audio video products from their online store RacksAndStands. For many years, instead of selling items on one central website, Con.
Digital Jared - A Guide to Web Metrics, SEO, and Social Media. Sunday, February 23, 2014. Since the company delivers curated advice from shopping experts to save shoppers money, measuring site and product performance is critical. com previously used Adobe SiteCatalyst to monitor visitor traffic and customers, but experienced many challenges with the service. These challenges included in-house development tools that were too complex, high annual.
Monday, February 24, 2014. Zappos Delivers Happiness By Listening. As a premier online retailer, Zappos currently manages 20 niche blogs and several social media sites as well as their popular ecommerce site, Zappos. Utilizing a tool like MarketTraq. Can send customized, visually app.
Sunday, February 23, 2014. HomeAway Uses Data-Driven Attribution to Increase ROI. Is the leading online marketplace for vacation rentals. This company represents almost 900,000 listings of rentals around the world through the websites HomeAway. and multiple sites in other countries. Note that subsequent steps do not appear on the page until each step has been answered, so it takes three clicks on this page to show the phone n.
Results and Drivers - A look at Web Metrics, Analytics, SEO. Sunday, February 23, 2014. For such a large organization with the increased complexity of two e-commerce sites, it only makes sense to have some sort of web analytics software to track the performance of both sites. REI has been on the forefront of web analytics. Getting Smarter with Its Web Analytics.
Monday, February 24, 2014. One of my favorite e-commerce retailers is Williams-Sonoma. This post explores analytics practices as they apply to the Williams-Sonoma brand. So how did Williams-Sonoma grow e-commerce sales while realizing in-store losses? Online and Offline Data Sources.