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This web page alsspreadtheword.blogspot.com states the following, "Wednesday, June 27, 2012." We saw that the webpage said " A Picture Is Worth A Thousand Words." It also said " A thousand pictures are worth a million words. Heres an idea for an ALS organization. 1 Buy a bunch of inexpensive 3x5 frames at Michaels or Hobby Lobby or some emporium with lots of inexpensive frames. Buy a model that is pretty standard because youll probably need to buy more soon. 2 Every time you meet with a new person with ALS, get a picture. Print it and frame it and hang it on an office wall. If yours is an umbre." The header had als topics as the highest ranking optimized keyword. It is followed by amyotrophic lateral sclerosis, familial als, and als in the military which isn't as ranked as highly as als topics. The next words alsspreadtheword.blogspot.com used was stem cell research. ALS Association was included but will not be viewed by search engines.